Monday, January 17, 2011

The Ultimate Social Media Marketing Article to Build Your List


Getting customers to visit your site is the most important part of your online business building plan. You can have the best product on the planet, the most affordable offer in the universe or the galaxy's finest website but if nobody finds your site you'll be floating in cyberspace like a lost soul.
But how do you do this without spending a fortune?
The truth is there are several ways to drive traffic to your site by using both online and offline tactics but most if not all will cost money and for the inexperienced online entrepreneur the vast majority of your cash will fall through a great black hole and never be seen again.
So, here's a safe, no risk, high return, no cost way to dominate search engines and drive thousands if not millions of visitors to your site for free. It's called article submission and it works. So listen up, learn how to write good articles and then know where to submit them and how. Do this right and you can forget PPC for ever!
The best approach is to provide fun, entertaining and informative ezine articles.
Sounds easy? Well it is and it isn't.
Well written articles full of good content and useful information will also help to build your list if you're using a data capture system, as more subscribers will be attracted or intrigued by your well scripted copy. But the truth is articles (good articles) can generate traffic for any site and as any successful shop owner will tell you 'Traffic = Profit'.
Here's a few ideas to keep you on track when planning or producing articles for online submission;
If you're promoting a product or business opportunity, let the reader have a glimpse of what you have to offer next and give them just enough of a taste to wet their lips. But don't give it all away right there and then. Keep a little back and your customers will come looking for more.
It's important to remain relevant. Your readers will be left with a certain impression from reading the article and will expect your website to reflect the article and if it doesn't they'll leave as soon as they came.
Many maverick marketers and successful internet entrepreneurs have captured the importance of articles and built their entire online strategy through ongoing and regular article submission. Search engines value articles as they recognize that more and more people are heading towards the internet for their information needs.
It's that simple!
The importance of well written, information enriched and keyword packed articles cannot be overstated. Over 80% of website traffic comes from the left hand side of the page following a Google search and the vast majority of results found there by the search engines comes in the form of an article. Articles provide the information millions of people are looking for from the internet each and every day and if you learn how to produce high-quality, informative writing you can take your share of the pie.
In short, articles provide a superb, no cost opportunity for anyone to send thousands of visitors to their website each and every minute of the day and for the aspiring online entrepreneur they are an essential part of your maverick marketing toolbag.
Neil Ashworth is a successful internet marketer and business coach specialising in applying social media marketing techniques and tools to generate Social Media Leads for your online business.
Don't have an online business yet or want to discover the secret to making a six figure income online within your first year? Take a look HERE and get ready to move into a Top Tier online marketing business.

This article is taken from- http://ezinearticles.com/?The-Ultimate-Social-Media-Marketing-Article-to-Build-Your-List&id=1940952

Saturday, January 1, 2011

5 Holiday Social Media Marketing Tips

While the holiday shopping frenzy begins the day after Thanksgiving, you should be ready to implement your holiday sales plan. Social media should have a prominent place in your marketing campaign this holiday season. How will you use social media to promote your holiday and end-of-year sales?

Here are five tips for you to consider when using your small business social media accounts:
  1. Ask followers what they are shopping for
    You can utilize social media as a market research tool. Casually inquire to your followers and fans what is on their wish list, or what they are considering to buy for others. This can give you some keen insight to immediate sales trends, and it can help you make small adjustments as necessary to meet those demands.
  2. Offer “12 Days of Christmas” sales
    Nothing gets shoppers in the buying mode than the feeling of participation in holiday traditions. Consider having a “12 Days of Christmas” sale where you list a certain featured item each day for 12 days as a special discount.
  3. Post your sales
    Absolutely make sure that any general holiday sales are posted on your Facebook, Twitter, and any other social media accounts. These are your past, present, and potential future customers who already have a mind to buy from you. Be sure they know about your sales.
  4. Give special offers to your followers
    While general holiday sales are nice, it is also nice to treat your loyal followers and fans. Consider offering a very special “fans only” or “Twitter followers” discount. Post these notices liberally each day and watch your loyal customers take advantage of your generosity.
  5. Make a video
    In your social media marketing strategy, don’t forget about YouTube. You can utilize YouTube to upload creative short video clips that you can share on all your other social media platforms. Consider a short video on how to make a great holiday recipe, how to hang a strand of lights on a tree, or simply safety tips during the holidays. By spreading the holiday cheer, you are also spreading your reach amongst potential customers!
    This information is taken from- http://blog.morebusiness.com/2010/12/5-holiday-social-media-marketing-tips/